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How to open a successful cafe-dream, but also have a sense of direction

How to open a successful cafe-dream, but also have a sense of direction

Cafes have replaced fast food restaurants as the first place to party or kill time.

2015-11-04
Analyzing the case from the perspective of marketing is a warning to you who want to start a business or have already started a business.

Analyzing the case from the perspective of marketing is a warning to you who want to start a business or have already started a business.

Opening a coffee shop is the dream of many people. There are always one or two friends around us who say they want to open one, and even you have the idea that you may be planning or already taking action. After long-term observation, after investigating nearly a hundred coffee shops, I roughly come to the conclusion that entrepreneurial coffee shops have a high probability of failure.

2015-07-02
Store owners talk about the misunderstanding of opening a store.

Store owners talk about the misunderstanding of opening a store.

At present, more and more people want to open a coffee shop in China, some people want to realize their dreams, some people want to open coffee shops to make money, some people want to find their dreams in coffee. Yes, there is. There are a lot of ideas, but if you want to open a store, have you ever thought about everything after opening a store? I remember the first paragraph of "tasting Coffee" written by Chen Haopai.

2015-04-28
What do you sell for the core value of coffee shop operation?

What do you sell for the core value of coffee shop operation?

Since my first day working in a coffee shop, I have been asked this question: what do you sell? Almost all people will answer: of course, coffee shops sell coffee, and at most they are selling some wine or adding some kinds of tea and cakes. Judging from the business license, it is indeed. However, I prefer another answer: coffee is not sold in coffee shops.

2015-09-06
Semi-automatic coffee machine selection method that must be read by coffee machine

Semi-automatic coffee machine selection method that must be read by coffee machine

The importance of the semi-automatic coffee machine to the coffee shop is self-evident-it can be called the heart of the coffee shop. Therefore, how to choose a semi-automatic coffee machine suitable for their own coffee shop has become a headache for many coffee shop owners. In fact, the selection of coffee shop professional machine is divided into semi-automatic coffee machine and bean grinder two parts of choice. The aspects that should be paid attention to in the semi-automatic coffee machine are:

2014-10-13
Cafe with access control in Coffee Western Kitayama

Cafe with access control in Coffee Western Kitayama

CoffeeWesternKitayama is a very pure little cafe. It gives the impression that the cafe would rather be empty. Very quiet. There is a door guard at the door (like berries) when we were disappointed to leave, the owner of the store waved to us through the glass door. No photos are allowed inside. You need the permission of your boss if you want to sit down. Go to a cafe like this to get to the bottom.

2016-06-30
Is the community cafe bound to die? Obviously, this store is an exception to the operation of the coffee shop.

Is the community cafe bound to die? Obviously, this store is an exception to the operation of the coffee shop.

Warm light, green plants, books, coffee. In Sister Fang's little survey, many people hoped that there would be such a small cafe at the gate of their community. The reality is that community cafes have more players, fewer winners, drive faster and pour faster. Your careless bar boy / girl disappeared with the cafe. But there are exceptions. [1] be cursed

2016-04-28
New Coffeeism-Coffee

New Coffeeism-Coffee

The New Coffeeism Coffee Since the 1990s, as the United States, the largest coffee consumer, has emerged from a decades-long coffee consumption downturn, the world has set off another coffee consumption boom. This coffee craze is accompanied by the tide of globalization and the new economy. In this Internet era, it has created a magnificent new coffeism. Global Coffee

2014-08-28
Which brand of coffee machine should I sell? Suggestions for the purchase of coffee shop equipment

Which brand of coffee machine should I sell? Suggestions for the purchase of coffee shop equipment

Most friends basically have this problem when they open a shop. How to choose and buy equipment when opening a store, and what matters need to be paid attention to when choosing and buying equipment? today, let's do some little guidance for you. First of all, shop owners should be aware of the size of their own shop area. It is generally recommended to buy commercial coffee machines with warheads below 150 square meters and double-headed commercial coffee machines with more than 150 square meters.

2015-09-06
Is it difficult for independent cafes to make a profit? What kind of core competitiveness needs to be built to reverse the situation?

Is it difficult for independent cafes to make a profit? What kind of core competitiveness needs to be built to reverse the situation?

The influence of the third domestic coffee wave in the coffee industry is a bit like O2O in the catering industry, who does not participate means lagging behind. In first-and second-tier cities, independent cafes characterized by boutique coffee are also busy one after another. What is embarrassing is that many independent cafes are as good as chain cafes in terms of style and taste, but they are difficult to make a profit for a long time, and some even

2016-10-19
Why did the coffee shop

Why did the coffee shop "die"?

The future garden coffee shop in the north gate business circle of Jilin University Central Campus lasted for nearly three years, and finally chose to close the shop at the end of last year. The relevant information hung on the catering service website of the coffee shop has been cancelled, and the mobile phone number of the shopkeeper has become empty. At the beginning of the store, three young partners hoped to make Future Garden a well-known coffee shop. 2 October 2013

2014-10-25
Crowdfunding coffee shop? Why not try

Crowdfunding coffee shop? Why not try "alumni style"?

It is said that the shareholders of these coffee shops, which are crowdfunded in the name of alumni, gather regularly to discuss the operation. Interviewees offered pictures of some local coffee shops in Guangzhou organized in the name of alumni, which are trying to brand, owner-owned and customer-friendly coffee shops in Guangzhou. Liang Zhaosi, an intern reporter from New Express, Hou Yanting, has greatly reduced crowdfunding investment among friends this year, but

2015-07-30
Let's meet at the cafe. Munich Cafe: a must-visit cafe for tourism in Munich

Let's meet at the cafe. Munich Cafe: a must-visit cafe for tourism in Munich

I think I fell in love with cafes when I was in England. Over the years, it is really innumerable how many cafes I have been to and how many coffees I have drunk. I like the atmosphere of the cafe, the strong aroma of coffee surrounds it, creating a warm, lazy and warm atmosphere. Although Munich is not famous for coffee, how come European cities are less influenced by the fragrance of coffee?

2015-12-30
Boutique Cafe Singapore specialty coffee shop Loysel's Toy

Boutique Cafe Singapore specialty coffee shop Loysel's Toy

Recommendation: the first coffee shop we want to mention in Singapore is a new top coffee shop in Singapore. When it comes to its name, few people don't know it. This is Loysels Toy. It can be said that Loysels Toy is a coffee shop with a long history of coffee business, mainly selling roasted coffee beans, owner Dennis Tang said.

2015-01-12
One house a day, a hutong restaurant that daydreams with you, and a small coffee restaurant with romantic literary style.

One house a day, a hutong restaurant that daydreams with you, and a small coffee restaurant with romantic literary style.

In the age of collagen, it is time to release the adrenaline of all mankind. In the era of Holmont Qi Fei, how many men fantasized about becoming a generation of great heroes in the videotape, taking revenge at gunpoint, and everything was doomed to be the counterattack of the "old gun". What is the jianghu of the "old gun"? The master who covers the sky with one hand and the gun of seclusion in the hutong are the rivers and lakes of the common people. Central Plains

2016-01-07
Can you manage your dream well? To be a successful cafe.

Can you manage your dream well? To be a successful cafe.

In a bustling city, you can basically see a cafe within a few steps, and although it still looks busy on every quiet night, most cafes are struggling to lose money and break even. Every year, a coffee shop closes down, and a new coffee shop opens every year, so why does everyone know in this industry?

2014-06-06
Specialty Cafe Marketing activities what is a good coffee shop?

Specialty Cafe Marketing activities what is a good coffee shop?

What is a good cafe? Every cafe owner has a fantasy about his own cafe. No matter what fantasy, we can conclude that a coffee shop that does not make money is by no means a good coffee shop. You will be shocked when you hear that a cup of coffee will sell for 5000 yen. And when you hear that there is a steady stream of customers in such coffee shops

2015-08-31
Coffee shop start-up shop, the key to success of coffee shop

Coffee shop start-up shop, the key to success of coffee shop

How to open a successful coffee shop, the factors of successful coffee shop. A successful cafe, we usually measure the standard, than the size of profit, whether to make money; followed by brand awareness, professionalism, service and so on. Most cafe owners have dreams of opening their own cafes (e.g., personalized management, setting a competitive core).

2014-09-13
What is the cost of running a coffee shop and opening a coffee shop?

What is the cost of running a coffee shop and opening a coffee shop?

Almost every day, many students or strangers ask the same question through e-mail, private messages, text messages and other channels: how much does it cost to open a small cafe? In fact, this question can not be explained in a few words, and the answer in a few words can only be deceiving people. The reason is very simple. For cafes of the same size, cities, business circles, floors, positioning, theme, style, and decoration

2014-10-10
How to choose the location of a small coffee shop

How to choose the location of a small coffee shop

How to choose the location of a small coffee shop Coffee as a synonym for fashion and trend, fast drinks have rapidly occupied the middle and high-end beverage consumption market in recent years.

2015-09-12
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